Convince Me:
High-Stakes Negotiation Tactics to Get Results in Any Business SituationGambardella and Massey offer a fresh look at the art of persuasion. By blending the tactics of hostage negotiation with the finest of public relations, they have created a valuable guide for anyone keen to broaden and deepen their persuasive powers.
Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human, The Power of Regret and When
Master the art of convincing others in any business situation — with insider tips from former FBI Hostage Negotiator and a Leading Expert in Publicity and Crisis Communications
Endorsements
“If you want to become impossible to say no to, read this book. You’ll find tactics to be convincing you’ve never heard of before.”
— Jason Feifer, author of Build for Tomorrow and the Editor in Chief of Entrepreneur Magazine
“Just 20 minutes with this book and it will change the way you think about selling. This is an essential book for anyone in sales…and everyone is in sales.”
— Joe Pulizzi, author and founder of Content Marketing World
MEET THE AUTHORS
Adele Gambardella
Award-winning Business Publicist and Crisis Communications Expert
Chip Massey
Former FBI Hostage Negotiator and Special Agent
